Strategic Partnership Associate (Central California)
University of Massachusetts GlobalPlease Note: Internal Employees, please access the Jobs Hub in Workday to apply for the position.
About Us
University of Massachusetts Global is a private, nonprofit affiliate of the University of Massachusetts, created to help working adults change their lives through flexible, high-quality education built for real life. Regionally accredited by the WASC Senior College and University Commission (WSCUC) and recognized by U.S. News & World Report among the Best Online Programs for 13 consecutive years (2013–2025), the university has a long track record of online innovation. Students across 49 states and internationally can upskill, reskill, and move forward without putting life on hold through technology-enabled, real-world learning. With more than 55 fully online, career-focused programs designed around the realities of work, family, and constant change, we remain ever-focused on developing future-ready learners who can thrive in a rapidly shifting world.
About the Role
Responsible for managing and retaining partnership relationships while identifying, prospecting, and launching new business opportunities to grow the account base and drive student enrollment. Oversees account relationships for assigned territories and verticals, with a focus on increasing first time students. Operates with a high level of independence in a remote environment while consistently following established outreach, engagement and CRM processes. Builds and manages a robust student prospect pipeline through inquiry generating events and partner engagement, with clear accountability for monthly performance in areas such as events, qualified leads, partner reactivations, and new partnership agreements. Supports UMass Global’s mission to empower working adults through flexible, affordable, applied education by collaborating with external organizations to expand access and deepen program awareness and participation.
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TYPE OF SUPERVISION:
Receive direction from the Director of Strategic Partnerships.
- Direction – indicates that the incumbent attains specific goals and objectives in a broad area of work. Only the final results of work done are typically reviewed. Incumbent typically develops procedures within the limits of established policy guidelines.
POSITION DUTIES AND RESPONSIBILITIES:
ESSENTIAL FUNCTIONS:
Outreach and Partner Development:
- Independently prospect, qualify and establish new partnership agreements with employers, associations, community colleges, and workforce organizations across assigned territories and verticals
- Reactivate and expand existing and dormant partnerships through strategic outreach and value-driven in-person and virtual engagement
- Design and implement territory and account-specific growth strategies to maximize market penetration and enrollment outcomes
- Represent UMass Global as a trusted advisor, aligning education solutions to partner workforce and organizational needs
- Approximate time allocation: 50% new partner acquisition (hunting) / 50% expansion and development of existing partnerships (farming).
- Travel to partner sites for B2B and B2C events, including strategic meetings, presentations, and tabling events
Planning and Organization:
- Maintain accurate, timely, and complete data for all accounts, opportunities, activities, and pipeline stages
- Analyze performance data and dashboards in Salesforce and other available reporting tools to assess progress toward targets and adjust outreach strategies accordingly
- Leverage performance measurement systems to self-monitor progress and adjust tactics proactively
- Follow documented outreach procedures, engagement workflows, and partnership development processes consistently
- Establish account, lead generation, and conversion benchmarks, and strategy in conjunction with the Director of Strategic Partnerships
- Perform other duties as assigned
POSITION SPECIFICATIONS AND REQUIREMENTS:
EDUCATION, EXPERIENCE, CERTIFICATION AND/OR LICENSES:
- Bachelor’s Degree or an equivalent combination of education and experience
- Minimum of three (3) years’ experience in B2B sales, business development, or account management
- Demonstrated success in generating new business, achieving performance objectives, and independently managing client relationships
- Proven record of driving account growth, developing territories, and expanding strategic partnerships (higher education experience not required)
Preferred Experience
- Experience across multiple industries or verticals
- Candidates from backgrounds such as corporate sales, technology sales, professional services, healthcare sales or workforce development are encouraged to apply
ESSENTIAL KNOWLEDGE, SKILLS, AND ABILITIES:
- In-depth understanding of B2B sales, business development, and account management practices
- Familiarity with the full partnership lifecycle, from initial outreach through contract execution and ongoing growth
- Knowledge of consultative sales principles, value-based selling, and strategies for engaging executive-level stakeholders
- Working knowledge of Salesforce CRM, including activity tracking, pipeline management, and reporting functions
- Understanding of structured sales processes and performance-driven environments
- Demonstrated success in outbound prospecting and cold outreach to generate new business opportunities
- Proficiency in account planning, relationship management, and partnership expansion
- Strong communication, presentation and interpersonal skills in both virtual and in-person settings
- Effective use of technology tools and platforms for outreach, communication, and virtual presentations
- Excellent time management, prioritization, and organizational skills
- Ability to work independently while adhering to defined processes and deadlines
- Ability to identify and execute growth opportunities within existing accounts
- Ability to collaborate with cross-functional teams and external partners to achieve strategic outcomes
- Ability to demonstrate persistence, resilience, and adaptability in achieving business objectives
Desired Qualifications
- Strong passion for the higher education industry, including UMass Global’s mission, vision, values, products/programs, and student success
Machines, Tools, Equipment, Electronic Devices and Software: Proficiency using webinar software programs, Microsoft Office specifically PowerPoint, Excel, Outlook, Teams; Salesforce, reporting platforms such as Tableau, various Social Media platforms, project management software, SharePoint, and other self-service software programs.
Contact with Students: Frequent
Contact with Faculty and/or Staff: Occasional
Contact with Community and Vendors: Frequent
Remote work from Central or Southern California only. Incumbent must be located in Central or Southern California, preferably not in LA or Orange Counties.
Unless otherwise indicated, work hours are based on Pacific Time (PST). Employees must be available for collaboration during core hours from 10am to 3pm (PST).
Please note: UMass Global does not sponsor work visas for this position. Applicants must be legally authorized to work in the United States without employer sponsorship, both now and in the future.
The hiring salary range for this position is $72,000 - $89,000 per year. Offers are determined by a variety of factors, including but not limited to: geographical location, knowledge, skills, years & depth of experience, and equity with internal team members.
SPECIAL REQUIREMENT:
All applicants are subject to a background check and criminal history review. Working conditions are normal for an office environment. A valid driver’s license and vehicle for travel is required. This position is subject to a background check including a Motor Vehicle Report. Appropriate auto liability insurance coverage must be maintained. Requires 25% travel, including overnight travel, such as to meetings and conferences.
Benefits and Perks
At the University of Massachusetts Global, we support your total well-being with flexible and meaningful benefits:
- Health: Medical, dental, and vision coverage with spending account options.
- Work-Life Balance: Flexible schedules, 1/2 day Fridays (biweekly), remote options, generous time off, and a paid winter break.
- Financial Security: Life, disability, and supplemental insurance, legal and identity protection, and student debt support.
- Retirement: 403(b) plan with a Roth option. 3% non-elective contribution and up to a 6% match for a 9% total employer contribution!
- Education: Tuition discounts for employees and family and Tuition Exchange program with other universities. PSLF Eligible!
- Wellness: Counseling services, Calm app access, and year-round wellness programs.
Equal Employment Opportunity – UMass Global is committed to providing an educational and work environment free of unlawful discrimination and harassment in any form. UMass Global prohibits all forms of discrimination and harassment on the basis of age, race (including hairstyle/texture, protective hairstyles, braids, locks, and twists), color, religion (including religious observance, belief, practice dress and grooming practices), citizenship, pregnancy (including temporary physical or mental limitations related to, affected by, or arising out of pregnancy, childbirth, or any related medical conditions), sex, gender identity, gender expression, transgender status, national origin, ancestry, physical and/or mental disability, legally-protected medical condition, military (past, present or prospective) status, veteran status, marital status, sexual orientation, sexual and reproductive health, genetic information, or any other characteristic protected by local, State or Federal law.
Reasonable Accommodation – UMass Global provides reasonable accommodations to applicants with disabilities. If you need a reasonable accommodation for any part of the application and hiring process, please notify the recruitment department at recruiting@umassglobal.edu.